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Fujifilm adds thirteen new FinePix cameras
by Allison Johnson -  1/4/2011

Expanding its FinePix lineup to include thirteen new cameras, Fujifilm launches new S-series and rugged XP cameras alongside basic entry-level models for users of all interest levels.

Fujifilm FinePix S2950, S3200 and S4000
Fuji's S series of point-and-shoots have longer zoom lenses than their other Finepix counterparts. The FinePix S2950 reaches out to an 18x optical zoom length. Like the other S series cameras introduced today, the S2950 will record 720p HD video and will be equipped with dual mechanical and digital image stabilization. All of these S series cams are powered by AA batteries and are equipped with face recognition technology.

Fujifilm FinePix S4000
Fujifilm FinePix S4000

The FinePix S3200 boosts zoom range up to 24x with a wide 24mm lens. The FinePix S4000 stands the tallest with a 30x optical zoom lens covering a 24-720mm focal range. The S4000 has a power zoom as opposed to the HS20's barrel-twist style lens. The S4000 will also offer a 3.0-inch 460k-dot LCD. Each camera uses a 14 megapixel CCD sensor rather than the newly launched CMOS EXR sensor.

Fujifilm FinePix T200, T300
These compact long zoom cameras are each equipped with a 10x Fujinon lens starting at a wide 28mm, a 14 megapixel CCD sensor and 720p HD video recording. The T200 offers a smaller 2.7-inch 230k-dot LCD, and the T300 has a 3.0-inch monitor of the same resolution. Both offer shooting up to ISO 3200 as well as face detection and face recognition technology.

Fujifilm FinePix T200
Fujifilm FinePix T200

Fujifilm FinePix XP20 and XP30
The rugged FinePix XP20 and XP30 share the same specs as far as exposure to the elements goes. They're both waterproof to 16.5 feet, shockproof to 5 feet, freezeproof to 14 degrees Fahrenheit and dustproof. Additionally, they record 720p HD video and use mechanical sensor-shift stabilization to reduce blur. They both offer 14 megapixel CCD sensors and an internally contained, reinforced glass 5x zoom lens starting at a wide 28mm angle.

Fujifilm FinePix

The FinePix XP30 will incorporate the on-board GPS technology also introduced today in the Fujifilm FinePix F550EXR. The camera will automatically tag photos with location, and this information can be shared once the photos are uploaded to sites like Picasa and Google Maps. The XP30 will also help users navigate to any of the 500,000 points of interest pre-loaded on the camera.

Both cameras have an anti-reflective coating on their 2.7-inch LCDs.

Fujifilm FinePix Z90
The 17.5mm thick Z90 slides into Fuji's fashion-conscious Z lineup. It has a 14 megapixel CCD sensor, a folded-optic 5x zoom lens with a wide 28mm angle. Dual image stabilization is available, as is 720p HD video recording.

Fujifilm FinePix

The Z90's most noteworthy new feature is a 3.0-inch wide-aspect LCD. Familiar features like a touch shutter are available, and the camera will automatically rotate menus and on-screen displays when the user switches between landscape and portrait shooting positions.

The Finepix Z90 offers only digital image stabilization, a potential downer for Z90 owners extending the 5x zoom lens to its full telephoto range. It will be powered by a lithium-ion battery.

Fujifilm FinePix JX300, JX350
Fuji's JX cameras are differentiated from lower-priced J and A series point-and-shoots by their slightly longer zoom lenses. The JX300 will use a 14 megapixel sensor, and the JX350 will offer a 16 megapixel imager. Both cameras will have a 5x optical zoom Fujinon lens and a 2.7-inch LCD. They're also digital stabilization-only and will record 720p HD video. They're each built with a metal chassis and a slim 18.5mm profile.

Fujifilm FinePix S4000

Fujifilm Finepix JV200, AV200 and AX300
Rounding out the entry-level side of Fuji's new cameras are the 14 megapixel JV200, AV200 and AX300 models. The JV200 is the only one to use a lithium-ion battery, and offers a 3x optical zoom lens with a 2.7-inch LCD. The AA-powered AV200 has a 3x optical zoom and the AX300 a 5x zoom. These basic point-and-shoots include features like face detection, red eye removal and AF tracking.

Fujifilm FinePix S4000

Pricing and availability
The FinePix S2950, slated to arrive in mid January, will cost $229.95. The S3200 will follow in February at $249.95 and the S4000 will arrive in March for $279.95. The Finepix T200 will appear in March for $179.95; the T300 will follow in April for $199.95.

The rugged FinePix XP30 is slated for availability in mid February for $229.95 and the XP20 will join in late March for $199.95. The stylish Z90 will be available in January for $169.95, with the JX300 and JX350 following in February and April for $129.95 and $159.95, respectively. The basic JV200, AV200 and AX300 will become available in February for $109.95, $89.95 and $99.95 respectively.