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Eye-Fi introduces new wireless memory card for Apple products with unlimited geotagging
by Andy Stanton -  7/29/2009

Eye-Fi, Inc., a producer of wireless memory cards, has introduced the Eye-Fi Geo card, a new wireless SD memory card that allows users to automatically upload photos from a digital camera to an Apple Mac computer and offers lifetime geotagging service. Available in all Apple stores and online for $59.99, the 2GB Eye-Fi Geo card is built to seamlessly integrate with Mac products and applications, including iPhoto '09 and '08, the iPhone and MobileMe.

The Eye-Fi Geo wirelessly uploads photos straight to a folder on your computer or Apple's iPhoto gallery where they arrive automatically geotagged with location information about where the image was captured.

"Apple users want simplicity and an effortless user experience, so it's not surprising that a significant number of our users are on Macs," said Jef Holove, CEO of Eye-Fi. "The Eye-Fi Geo is the perfect companion for iPhoto's new 'Places' application to pinpoint photos on a digital map so memories are displayed in a richer, more meaningful way."

Earlier this year, Eye-Fi released the Eye-Fi application for the iPhone, which wirelessly uploads photos from the iPhone to the Web and into iPhoto, or organized folders on a computer. With Eye-Fi, users can aggregate all of their photos - from both an iPhone and a digital camera - to manage and share photos in one place regardless on which device the photos are taken. Eye-Fi users with iPhones can download the app for free.

Additional information about the Eye-Fi Geo card can be found on the Eye-Fi website.