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Sony rolls out Cyber-shot W220
by David Rasnake -  1/7/2009

Advanced technology has always been the name of the game in Sony's high-end Cyber-shot W models, and today the latest entry-level W – the Sony Cyber-shot W220 – received a healthy dose of high-tech as well.

Sony Cyber-shot DSC-W220

According to Sony's launch announcement, the 12 megapixel W220 earns a host of features previously reserved for the advanced W150 and W170 models, including Intelligent Scene Recognition and Dynamic Range Optimization.

Sony Cyber-shot DSC-W220

Sony's Intelligent Scene Recognition system has traditionally been one of the more intuitive, and less intrusive, automatic scene detection systems around. The W220's system, "automatically recognizes a total of five scenes – twilight portrait, twilight, twilight using a tripod, backlight and backlight portrait," according to Sony. When there's more than one approach for addressing a situation – to use flash or not, for instance – the Cyber-shot will take two photos, giving the user a choice as to which one to keep.

Sony Cyber-shot DSC-W220

The W220's point-and-shoot credentials are impressive, and in general, it's got the hardware to match as well. A 4x Carl Zeiss Vario-Tessar lens with 30mm wide-angle coverage handles optical tasks, and a 2.7 inch high-res display takes care of shot composition. High-def output via an HDMI connection is also provided.

Sony Cyber-shot DSC-W220

The Cyber-shot W220 is expected to find its way to a store near year in April. Expect to pay just under $200 for the new model, in one of four colors.

As is often the case, detailed tech specs for the W220 are still a little vague at this point. We'll firm things up and update this story with more information as soon as we can get it.