Pentax's new parent company, HOYA Corp., has decided to divest the brand of its mobile printing division.
In a move that looks to consolidate the Pentax brand's efforts squarely in imaging/optics, HOYA announced this week that Pentax's printing division – best known for making tiny portable business-use printers – would be sold to office equipment manufacturer Brother.
No word on the sale price, but reports consolidated on PMA Newsline this week suggest that revenues from the division were a relatively modest $14.3 million in 2007.
Some Pentax fans have expressed concern about the intentions of the classic brand's new owner concerning the long-term direction of its camera division, with Pentax opting to pull the plug on a medium-format DSLR project earlier in the year.
HOYA's decision to let go of some of the company's tertiary properties, however, will likely be welcomed as a move that can only strengthen the position and viability of Pentax's camera-related operations by freeing up resources.