Canon launched a new rebate program this week, offering instant savings on several of its advanced DSLRs, lenses, and flash units.

Would-be Canonites can save $300 on the full-frame EOS 5D or $200 on the advanced amateur EOS 40D during the promotion, which runs through July 19. Several of Canon's higher-end lenses (including a long list of L models) are also included in the offer, with savings of up to $125 on lenses.

More information about the deals, including the complete list of gear covered by the promotion, is available from the Current Promotions section of Canon's website.