The Olympus OM-D E-M1 is a fantastic mirrorless camera that is designed for the advanced or professional shooter. Those without sophisticated photography knowledge will get easily lost in the numerous features and functionality. That being said, no matter what your skill set, the camera has the ability to produce high quality imagery--even in iauto mode.
The camera has all the making of a semi-professional or professional camera. The addition of Olympus professional grade lenses makes the E-M1 a strong contender for professional. But will professionals be ready to take the plunge into a mirrorless system instead of holding strong with their DSLR systems? Sadly, I'm not quite sure we are. I think the E-M1 has some pretty spectacular features that most professional cameras don't offer like an in-camera image stabilization system, weather proofing and tilting LCD screen. But, the overwhelming majority of DSLR users still have no idea what mirrorless can offer and changing camera systems is a scary notion to most. With a price point that is surpassing the Nikon D7100, Olympus is going to struggle with securing new buyers.
As a working professional photographer I am excited about the notion of a professional grade mirrorless camera. And now that Olympus is unveiling professional grade lenses, the reality of using this camera for portraits and weddings, as well as in studios, is much closer than ever before. It's important for Olympus to acknowledge a working professional"s need to "look the part." Although the advancements in mirrorless has allowed cameras to produce outstanding results in a smaller package, most pros still want to maintain the look and feel of a well-built, solid camera. It's a major conundrum for the mirrorless market--how to attract pros to their cameras while still maintaining a smaller body style. Unfortunately, I don't have an answer for this.
The E-M1 is a great camera and I highly recommend it. For those wanting a high end mirrorless camera, the E-M1 should be on the top of your list. The OM-D E-M1 sells for $1400 body only.
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