The major reason that cell phones are competing so effectively with P&S digicams is because people always have their cell phones with them, and a camera that's on hand always beats the camera you left at home. That's a powerful argument for cell phone cameras, but the tiny TX66 will totally blow away any currently available smartphone when it comes to image quality - and it is noticeably less than half the size of the newest Apple and Samsung smartphones, so it is easily small enough to carry with you all the time, in addition to your cell phone.
The TX66 isn't cheap - with an MSRP of $350.00, it costs almost four times what Canon's cheapest digicam sells for and more than twice as much as an average digicam. This little digicam was obviously designed for folks who are seeking a tiny fully automatic high-end digicam, and if you fall into that demographic and want better images and video than you can get from your cell phone camera, then you aren't likely to find anything better than the TX66 at this point in time.
Design/Ease of Use
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