The Canon PowerShot A3300 IS is a typical Canon point-and-shoot. It’s very similar to its PowerShot siblings so there really isn’t anything new here, but that isn’t necessarily a bad thing. Canon’s P&S digital cameras share more than a “look” and operating system similarities – they have earned an amazing level of customer loyalty because of their dependably excellent image quality, reliable performance, durability and ease of use. The new PowerShot A3300 IS doesn’t deviate from that winning formula.
The A3300 IS lets users capture beautiful images and highly detailed HD video clips with very little effort – no matter his or her level of photographic competence. Portraits, landscapes, outdoor images in various lighting situations, night shots, and indoor pictures can all be captured easily when users shoot in the A3300 IS’s Smart AUTO mode. Whether you’re shooting macro close-ups of spring flowers, capturing a glowing sunset, photographing your kids playing T-ball, or nailing that dramatic vacation picture at Yellowstone or the Grand Canyon you can be confident that the A3300 IS will consistently produce the best pictures possible.
Canon’s “Smart Auto” mode stands, in my opinion, head and shoulders above those of their competitors. If you want to take great pictures but you don’t want to have to worry about anything technical, rush out and buy this one. The A3300 is an ideal first digital camera, an excellent choice as an “always in Mom’s purse” family camera, and a very good choice for travelers who want a small, lightweight, relatively tough and fairly inexpensive “go anywhere” digicam.